If you were raised in an African household, particularly in Nigeria, when discussions about future careers hold, you’ve likely heard the phrase, “Be a doctor, lawyer, or engineer,” more times than you can remember. However, if you express an interest in becoming a musician, the reaction is often one of awkward silence or outright panic, as music is typically regarded as just a hobby.

Traditionally, music has been considered more of a leisure activity than a profession. It is often associated with instability, failed dreams, or, at best, a side hustle. However, this perception is gradually changing, and for good reasons.

The music industry is a billion-dollar powerhouse today. In 2024 alone, it generated a record-breaking $29.6 billion in revenue, marking ten consecutive years of growth. This growth is fueled largely by the rise in paid streaming subscriptions, which now account for a significant portion of the industry's earnings.

Although the U.S. Bureau of Labor Statistics anticipates only a 2% increase in job growth for musicians and vocalists between 2023 and 2033, that still equates to roughly 20,400 new roles every year. Plus, music careers extend well beyond performing; there are opportunities in production, engineering, marketing, and artist management.

Beyond the money, music moves culture. Global festivals like Coachella and Glastonbury don’t just entertain, they boost tourism and create jobs. Coachella, for instance, contributes over $700 million annually to Southern California's economy, benefiting local businesses and creating jobs. Not to leave behind the impacts artists make as they use their voices and platforms in social movements like #EndSARS and #BlackLivesMatter.

With all these developments and the lucrative opportunities that the industry offers, should we still treat music as a “risky” career or a "glorified hobby?" Would you support your child in pursuing music as a full-time career today?

In many African households, music used to be seen as just a hobby. But with a $29.6 billion global industry, does that still hold?

Music: Career or Glorified Hobby?

In many African households, music used to be seen as just a hobby. But with a $29.6 billion global industry, does that still hold?

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